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Imitation is the sincerest form of flattery

Laminex debuts a new epoch of surface design that preserves the essence of the Australian landscape through proprietary technology.

Imitation is the sincerest form of flattery

In an era where design and nature converge in the most profound ways, it is only true to nature for Laminex to design something that reflects the quality of the brand and its respect for the Antipodean region. With the introduction of True to Nature: Next Generation Woodgrains, Laminex elevates the connection between the built environment and the Australian landscape.

Picture this, running your hand over a panel that captures the nuanced variations of wood grain — those subtle grooves, the delicate knots — without the fragility of real timber. AbsoluteGrain achieves this with durability, boasting resistance to scratches, stains, heat and wear, making it a superior choice for high-traffic areas and residential cabinetry alike. Years of research have culminated in a finish that mutually replicates wood and vacillates how we interact with laminated surfaces.

However, what truly elevates this collection is the proprietary TrueScale technology, a market-first innovation that eliminates repetitive patterns, producing large-scale woodgrain designs that remain distinct and varied across expansive applications. TrueScale warrants that each respective slab of woodgrain is as unpredictable as nature itself, with no two panels looking identical – a game changer for large-scale design projects, where continuity often clashes with authenticity.  The Laminex Australian Natives collection embraces the vivid spectrum of our expansive native landscape. Taken from all corners of the country, each décor has been developed to maintain and respect the traits and characteristics of their existing structures.

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Whether for feature walls or cabinetry, these décors deliver a sense of natural progression. A series of six new woodgrains rooted in the character of local timbers, from the earthy tones of Spotted Gum to the understated Light Jarrah, the variety within the Australian Natives range offers an array of tones and textures.

In a deliberate nod to sustainability, this Laminex range provides the look and feel of premium wood without any environmental compromise. By using these advanced décors, designers and specifiers can achieve the visual impact of native timber without sourcing from the forests, safeguarding that our environmental footprint remains minimal while maintaining a high design standard.

Product
Laminex

Interior Design
CJH Studio

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