Most of us want to do the right thing when it comes to the environment. But things aren’t as simple as opting for the paper bag, says sustainability strategist and Indesign Magazine columnist Leyla Acaroglu. A bold call for us to let go of tightly-held green myths and think bigger in order to create systems and products that ease strain on the planet.

Leyla Acaroglu breaks through our deeply entrenched environmental folklore in order to reveal the true impact of the products and materials we use every day. A designer and consultant, Acaroglu encourages both companies and individuals to look at the full life cycle of the things they create and use in order to understand their net effect on the environment. At Eco Innovators, an ecologically-minded Australian design studio, Acaroglu’s team makes award-winning designs and projects that tap into a sense of play in order to educate. From animations explaining the lifecycle of a cell phone to bookshelves made from construction scrap wood to workshops that help rebuild and repurpose broken everyday items, the goal is building savvy, science-based sustainability practices.