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The Cupcake Bakery

Design Clarity have recently completed a project in the Queen Victoria Building in Sydney’s CBD. The Cupcake Bakery is described by the designers as a sort of “Martha Stewart meets Sex and the City”. The project was completed in December last year. From the Designers: “Faced with a challenging corner site in a high traffic […]



BY jesse

May 19th, 2009



Design Clarity have recently completed a project in the Queen Victoria Building in Sydney’s CBD. The Cupcake Bakery is described by the designers as a sort of “Martha Stewart meets Sex and the City”. The project was completed in December last year.

From the Designers:

“Faced with a challenging corner site in a high traffic zone, the design team succeeded in creating a vibrant retail space.  A holistic approach to the new concept was required as all facets of the store design, packaging, graphics and a new logo were to be redesigned and revealed in the flagship store.”


Design Clarity | designclarity.net


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