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11 reasons to visit Melbourne Indesign this August

Melbourne Indesign’s unique, multi-location platform allows not just products to be in their best element, but also, more importantly, humans. Here’s 11 people that agree:



BY Anna Guerrero

July 28th, 2014


Indesign: The Event is a unique, multi-location, multi-platform event which engages architects and designers with suppliers and retailers to view the very best design Australia has to offer. This year the event goes south, to present Melbourne Indesign 22-23 August 2014.

Over and over we’re told that Indesign: The Event is Australia’s leading commercial design event. Its long standing, combined with intelligent event design, facilitating new relationships and connections, new collaborative ventures, fresh quality product and inspiring installations.

So if you’re a member of the creative industry in Australia or the region, invest your time wisely and well. If you attend just one design event all year, make it Melbourne Indesign.

Here, our event exhibitors and visitors share their personal experiences from Sydney Indesign 2013, and give us 11 good reasons to attend the Melbourne edition of Indesign, The Event in 2014.

1. Caron Grunschlag, Co-owner KE-ZU

We have participated in all Saturday in Design events in Sydney since inception, and each and every time we have valued the experience… [It presents] a unique opportunity to showcase our brand, our people and our products to over 1,000 people who visit our showroom at the one time… The question you have to ask yourself, is can you afford not to be a part of this.

One of our favourite activities associated with SID is ‘The Project’, as this has seen our showroom transformed into a creative hub from which we could showcase our products. The process of working together with the designers who approached us had added benefits that extended long past the event expiry. We have been able to create enduring friendships as well as having a transformed showroom long after the event has finished.

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KE-ZU at Sydney Indesign 2013

2. Timothy Bundred, JEB International
Just wanted to say thanks again! We couldn’t have asked for a better way to partner with you to launch our Sydney showroom and we couldn’t have asked for a better turn out in terms of having such a great mix of people attending.

3. Simon Lightfoot, Blindmaster
What a sensational show! I would like to express on behalf of Blindmaster, our utmost gratitude and thanks to the whole team at Indesign for putting together what we all considered the best trade show we have ever done / attended. You have certainly set the bar for the other industry shows to follow.

4.Tony Sutton, Woven Image
Thanks for all your team’s effort. The event was clearly a success and a good evolution of the concept.

5.Amy Neville, Zip Industries
We had so much fun – pretty exhausted but it was a great show, and feel we maximised our exposure. You must be thrilled at the result!

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Zip at Sydney Indesign 2013

6.Holly Brown, District246
Thanks for all your help and support getting us involved, we found it a successful few days and it has definitely opened our eyes to the potential over east.

7.Kobi Trickett, Reece
Thanks for all your support over the past few months in helping us pull everything together- I think there is even more we can do next year. You guys did such a great job- and it’s a pleasure working with your team. We look forward to seeing you in Melbourne soon.

reece
Reece at Sydney Indesign, 2013

Exhibitors on Galleria, Sydney Indesign 2013

We premiered our open plan, curated space Galleria at Sydney Indesign 2013.

8.Belinda Price, Materialised
We are over the moon with the outcome. Across the board the feedback from attendees was the Galleria was great – both layout, quality and mix of product was good.

9.Caroline Perry, Herman Miller
We loved Galleria – fab success from our point of view.

herman-miller-sid2
Herman Miller at Sydney Indesign 2013

10.Simon Lightfoot, Blindmaster
The location set the backdrop for such a positive and enthusiastic vibe, and everyone who participated in the Galleria took this on board and put tireless energy and efforts into showcasing their wares to the highest standards.

And to tie it all together, one piece of feedback from the other side:

11. Indesign: The Event Visitor

The event creates an amazing opportunity to network with fellow designers and architects. The suppliers and product brands also really do take extra effort in trying to reach out to us designers and architects on a more technical and ‘insider’ level, which I find rather useful.

Explore Indesign: The Event around the region, taking place in Sydney, Melbourne, Brisbane, Singapore and Hong Kong.

If you’re interested in joining us as an Exhibitor, express interest here. To attend the event, you just need to register.

For more coverage of Melbourne Indesign 2014 visit: indesignlive.com/category/articles/in-review/mid-2014

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