experience design
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Brand engagement done right at Joyoung Experience Centre by Spacemen Studio
In this digital era, how can retail brands win the hearts of consumers? Offering a holistic and immersive way of encountering products has proven to be successful, as seen in the Joyoung Experience Centre.
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AIM Architecture creates a space as mysterious as ‘Severance’ TV series set design
It’s bold and futuristic and a thoroughly grand interior design. Designed by AIM Architecture, the flagship store for JMGO certainly captures the imagination but also perfectly presents its brand to customers.
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“We’re all about humanity”: The experiential designs of Downstream
How do we captivate people’s imaginations? Downstream, through its experiential design work, is taking experience design beyond digital interfaces and technology.
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6 shopping and social spaces that celebrate sensory design
Sensory design has never been so important to the curation of retail and hospitality environments as it is today. Here are 6 design projects that got it right.
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This curated experience is a destination in itself
Making a statement of creativity, Studio IAAD has designed a project that is both beautiful and on brand and becomes a journey of discovery.
Ideas
Designing experiences through sensory engagement
Rosie Morley, principal at Fender Katsalidis, discusses the pertinence of human-centred design and tantalising the senses in the mission to create transformative environments.
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Studio 10 gets one-up on online shopping in Shenzhen
In Shenzhen, Studio 10 creates a theatre of a shop for Chinese womenswear label Geijoeng that facilitates visual encounters between customers as well as transactions between online and offline environments.
Ideas
Today’s Guest Experience Must Be Personalised, Connected, And Eco-Friendly
Expectations for hotels have never been higher. So, what’s the best way for a hotel to cultivate a loyal fanbase? Simple, provide a state-of-the-art hotel experience – starting from the guestroom. Kathleen Batcheller from Schneider Electric shares more.
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Crafting the experience: Onndo’s Shiseido store
Onndo, the collaborative studio of Nendo and Nomura, took an artisanal approach to the spatial design for Shiseido’s flagship store in Tokyo, where macro and micro discoveries await.
Ideas
The rise of experience design in retail
Retail is the perfect typology for the creation of new experiences. Howard Sullivan, co-founder of YourStudio, shares his insights and some of the practice’s latest projects that are flipping retail on its head.
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Experiential design in a workplace?
Designers are all across the idea of creating experiences. However, more often than not it’s left for retail and hospitality projects, but what about the workplace? The team at Hot Black has considered experiential design for the workplace fit-out of superfund HESTA.
People
5 Mins With Fabio Ongarato
Fabio Ongarato Design uses design as a vehicle for creating holistic experiences that are held together through their own narratives. We get some insight about this process from Fabio himself.
People
The State of UX Design in Australia? Nick Bannikoff and Carlo Giannasca In Convo
Nick Bannikoff and Carlo Giannasca explain why they’re on a mission to build a strong community of experiential designers here in Australia.