The 4 founders of FARM collectively chat about their projects, favourite things, and how they work.
April 5th, 2012
The folks at FARM are many things – a cross-disciplinary design practice, a curatorial team, a community-centred arts organisation… the studio actively collaborates with artists and designers on a diverse range of projects, including architecture and interior design, product design and merchandising, graphic design and branding, art installation and sculpture, exhibition design, and more.
FARM’s schedule may be packed, but we manage to catch up with the 4 founders for this quick chat!
Describe your design philosophy.
We would like to cultivate a culture of imagination, and underpinning all we do is a belief that joyful creativity is essential in all our lives.
Projects you are busy with at the moment.
Bench – a community project using recycled timber from the old National Stadium.
Made for SAM 2 – a continuation of a project we started 2 years ago with the Singapore Art Museum involving re-designing everyday objects.
An old hotel, a few houses, a couple of restaurants and a host of other projects relating to spaces, graphics and products.
Top 3 influences.
The unique culture of Singapore.
Other creative disciplines and practices.
The immediacy of the internet and the way images can be shared and consumed across borders in an instant.
Favourite local landmark/building.
Our humble public housing apartment block – the ‘HDB’. There is a lot of endearing charm in its simple architectural form, which allows life to play out its colourful and contradictory episodes.
Favourite international landmark/building.
Brighton’s West Pier – it’s such a beautiful ruin.
The Brick Loft
Dream project to work on – real or imaginary.
To curate and design a museum of local design works.
Dream person to collaborate with.
Akira Kurosawa, an Asian icon and a creative genius.
Made for SAM (Singapore Art Museum)
Favourite decade of design.
The 2010s, because we see such an exciting time ahead.
The 4 legged Ikea version of Aalto’s Stool 60. Simple, beautiful and affordable.
Number 1 concern for the design industry in this decade.
The past decade in Singapore has seen the appreciation of the value of good design grow. We hope to see this become an inseparable part of our culture.
One item in the workplace you can’t live without.
Wonderful colleagues. And coffee.
The most unusual/interesting thing about the way you work.
Having various design disciplines in the one office means you’re always talking to people of different backgrounds. This throws up interesting ways of looking at problems.
Keep up to date with the latest and greatest from our industry BFF's!
Channelling the enchanting ambience of the Caffè Greco in Rome, Budapest’s historic Gerbeaud, and Grossi Florentino in Melbourne, Ross Didier’s new collection evokes the designer’s affinity for café experience, while delivering refined seating for contemporary hospitality interiors.
Herman Miller expands its flagship workplace range with new products designed to enhance productivity – and the delight of working anywhere, in any way.
Sub-Zero and Wolf’s prestigious Kitchen Design Contest (KDC) has celebrated the very best in kitchen innovation and aesthetics for three decades now. Recognising premier kitchen design professionals from around the globe, the KDC facilitates innovation, style and functionality that pushes boundaries.
With FARMACY, FARM uses deep research, community conversation, and engagement with subject matter experts to chart a way through the complexities of creative projects today.
Earthy orchards and elemental processes form the design genesis of Aesop’s store at ION Orchard in Singapore.
Farm urges reconsideration of the potential of corrugated metal roofing sheets by adapting the material in inventive ways at Aēsop’s new 1Utama store in Petaling Jaya. The result is meaningful, contextual retail design.
The internet never sleeps! Here's the stuff you might have missed
In a veritable feast of recycled material, modular efficiency and functional flexibility, Studio Edwards has designed a zero-waste workplace for Today Design.
Midtown Workplace is an agile 20,000-square-metre workplace spanning nine levels and merging two commercial towers in Brisbane.
Balancing old and new, Cox Architecture completed this Australasian HQ for a global strategic advisory firm in Sydney’s CBD.