The Australian Design Alliance, Australia’s peak body for Australian design, was launched in late 2010. Mr Bryce’s role will be instrumental in achieving the Alliance’s goal of creating a national design policy linked to the innovation agenda, as well as implementing initiatives demonstrating how good design positively impacts economic growth in Australia.

Mr Bryce describes the Alliance as “the beginning of a voice that could lift this country from its dependence on other people’s ideas, from its apathy about the built environment, from a sense of us lagging behind in the innovation and creativity spectrum that some significant countries… have already established.”

Mr Bryce was inducted into the Australian Design Hall of Fame in 2006, and has been recognised by Indesign magazine as a luminary for his work across graphic, urban and environmental design.

Australian Design Alliance
australiandesignalliance.com