Functional and concise, the designs of Noom are an exercise in craft and artisanship. Composed of simple geometric shapes, each piece is made in the designers’ Ukraine workshop.
March 6th, 2023
Founding Noom in 2017, Ukranian industrial designer Kateryna Sokolova and designer Arkadii Vartanov set about delivering a range of home furnishings that spoke to the very best of design, materials and craftsmanship. Moreover, the pieces were to be natural, aesthetic, tactile and imbued with a cocooning warmth.
Combining traditional and modern manufacturing processes, each of the pieces is made in the designers’ Ukraine workshop. “Managing the manufacturing of our creations, we oversee the entire production process and pay exceptional attention to every detail in each piece,” say Sokolova and Vartanov.
Paying tribute to the Bauhaus School of design, the duo makes their aesthetic clear with ranges such as Gropius, named for Walter Gropius, who founded the Bauhaus School with Alvar Aalto, Ludwig Mies van der Rohe, Le Corbusier and Frank Lloyd Wright.
The Gropius range explores the Bauhaus ideas of functionalism and conciseness, the combination of craft and art, and a composition of simple geometric shapes. “Our objects lie between design, art, and craftsmanship,” say Sokolova and Vartanov.
Honoring Marianne Brandt (Bauhaus artist and later head of the Bauhaus Metall-Workstatt, Metal workshop), the Brandt collection pairs geometric form with metal finish.
Seemingly asymmetrical and simple, the tables are geometrically balanced by legs of dissimilar width, yet the scale and arrangement is such that visual equilibrium is achieved. Bringing the pieces to completion are hand brushed table tops that mimic ripples on water.
Departing from the Bauhaus theme, the Freja range, makes reference to the Scandinavian goddess of love, beauty, and fertility, these smooth squat tables are designed to evoke a sense of warmth, cosiness, and tranquillity in homage to femininity and natural beauty.
The Flock range takes its name from the literal meaning “to move or come together”, to position the collection’s role as a place for joining as a group. Soft, voluptuous, sensual forms, natural materials, and tactilely pleasurable surfaces reflect warmth and comfort.
“Subtly curved artistic silhouettes, soft fabric, and wooden legs define the furniture’s relaxation and cuteness. We wanted to create furniture that would become part of the family, intimate and beloved,” – says Sokolova, designer of the Flock collection.
The Noom collection is available exclusively in Australia through TIGMI.
TIGMI
tigmitrading.com
We think you might like this story about how V-ZUG’s customer insights helped deliver new design benchmarks.
INDESIGN is on instagram
Follow @indesignlive
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
In design, the concept of absence is particularly powerful – it’s the abundant potential of deliberate non-presence that amplifies the impact of what is. And it is this realm of sophisticated subtraction that Gaggenau’s Dishwasher 400 Series so generously – and quietly – occupies.
To honour Chef James Won’s appointment as Gaggenau’s first Malaysian Culinary Partner, we asked the gastronomic luminaire about parallels between Gaggenau’s ethos and his own practice, his multidimensional vision of Modern Malaysian – and how his early experiences of KFC’s accessible, bold flavours influenced his concept of fine dining.
In this candid interview, the culinary mastermind behind Singapore’s Nouri and Appetite talks about food as an act of human connection that transcends borders and accolades, the crucial role of technology in preserving its unifying power, and finding a kindred spirit in Gaggenau’s reverence for tradition and relentless pursuit of innovation.
The Altro Neurodiversity Forum 2025 gathered leading architects, designers, thought-leaders and advocates in March at the Manly Pacific Hotel in Sydney.
In Newcastle’s CBD, Coverite Projects transformed a blank floorplate into a workplace with soul, using Milliken flooring to balance industrial grit with residential warmth and intuitive wayfinding.
The internet never sleeps! Here's the stuff you might have missed
The Finding Infinity Principal comments here on the question of balance in city life, with architecture and design highlighted as the key levers for making change.
Making a difference and leading by design, Jefa Greenaway is honoured for his achievements by Swinburne University of Technology.
Well, it’s done and dusted for another year but what a major success and influential event it was! Here are some standout exhibitions and installations for 2025.
Humanscale’s Chief Sustainability Officer is embarking on a tour of Australia, delivering a talk entitled: “Sustainable by Design: Materials Transparency for a Healthier Planet.” At the same time, the company opens a brand new showroom in Sydney. We met her to find out more.