Insitu Furniture give an insight into their company – where they’ve come from, where they are now, and what we can expect from them next.
August 2nd, 2011
What does your company supply?
Modern European and Australian designer furniture for commercial, hospitality, institutional and residential clients. Partners include Plank, Casamania, Hussl, Zeitraum, Billiani, Alma, Casprini, Dexo, Zilio, Lebello, Xilo, Bluesquare, BRF & Dd.
Forum
Howdid the company start?
Insitu began in 1998 with the purpose of servicing clients in the seating and workstation fields. In 2001, with its own brand and clientele, Insitu became independent of the parent company and has since diversified its product range into a much broader range of loose furniture to supply product that answers to a broad range of design and contract needs including residential and institutional projects.
Where do you distribute?
Across Australia, with showrooms in Melbourne and Sydney and agents in Adelaide, Perth, Brisbane and Canberra.
Croissant lounge
Describe your customers.
Architects, interior designers, decorators, project managers, builders and end users from the commercial, hospitality, institutional and residential sectors.
What sets your company apart?
Exceptional quality product and customer service. Exclusivity for many of the leading European suppliers noted above. A clear design aesthetic across our product range focused on modern design and product innovation using modern and traditional materials.
Timber, metal, hand woven synthetic rattan, nylon and plastic polymers and the latest compounds all feature in various ranges we represent.
A product range that covers the whole spectrum of price levels, while still offering original modern design.
Amarcord Blu
What are your clients’ priorities at the moment?
Products that have been made with consideration for the environment. Products made from natural materials or carry a Green star rating.
What is good design to you?
The creation of an authentic, quality product that is functional, pleasing to the senses of sight and touch and is created with care and attention given to our natural environment.
Morph lounge
What does the future hold?
Exciting times ahead with the new extensive ranges due to arrive.
Insitu Furniture
insitufurniture.com.au
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
The Sub-Zero Wolf showrooms in Sydney and Melbourne provide a creative experience unlike any other. Now showcasing all-new product ranges, the showrooms present a unique perspective on the future of kitchens, homes and lifestyles.
Channelling the enchanting ambience of the Caffè Greco in Rome, Budapest’s historic Gerbeaud, and Grossi Florentino in Melbourne, Ross Didier’s new collection evokes the designer’s affinity for café experience, while delivering refined seating for contemporary hospitality interiors.
Create a configuration to suit your needs with this curved collection.
Savage Design’s approach to understanding the relationship between design concepts and user experience, particularly with metalwork, transcends traditional boundaries, blending timeless craftsmanship with digital innovation to create enduring elegance in objects, furnishings, and door furniture.
Applications for this year’s Good Design Awards close this Friday. Here’s a quick and useful guide to this year’s awards.
With the help of Buro’s range of soundproof pods and ergonomic chairs, private offices are evolving into spaces that balance privacy with the need for collaboration and flexibility.
The internet never sleeps! Here's the stuff you might have missed
Set to undergo a $60-million revitalisation, the National Gallery of Australia has announced the launch of a landscape design competition for its Sculpture Garden.
Welcome to the year of the Design Effect. This year’s theme aims to showcase the profound ripple effects that exceptional design can have on people, place and planet. Join in shaping this narrative by contributing your perspective before May 3, 2024, and become a part of the Design Effect movement.