AIM Architecture
Events
Celebrating ten years of Indo-Pacific design: 2026 INDE.Award winners revealed
Celebrating its 10th anniversary, the 2026 INDE.Awards recognised the outstanding people, projects and products shaping design across the Indo-Pacific.
Project
Reframing the retail experience with HARMAY
AIM Architecture reimagines HARMAY’s Beijing flagship as a gallery-like environment, where products are archived, displayed and experienced rather than simply sold.
Project
AIM Architecture elevates HARMAY’s signature style at Hongqiao Airport
With its latest outpost inside Shanghai’s bustling Hongqiao International Airport, HARMAY once again partners with AIM Architecture to reimagine retail through colour, movement and cultural expression.
Events
An exemplar jury for the 2025 INDE.Awards
With the 2025 INDE.Awards now over, it’s time to take a breath before it all begins again in early December. However, integral to the awards this year and every year is the jury – and what an amazing group came together in 2025.
Project
A new precedent for ZARA’s future international projects
AIM Architecture’s new ZARA Asia flagship store located in the heart of Xinjiekou, Nanjing’s commercial district, raises the bar on the experiential for customers and takes the fashion brand to new heights.
Project
Brewing tradition with AIM Architecture
BREWTOWN in Shenzhen reimagines the brewing process, transforming it into a spatial experience that blends the elements of beer production with the modern energy of the city.
Project
Play of light
Transforming a suite of four industrial oil tanks into imaginative mixed-use community spaces, AIM Architecture keeps one eye firmly on the poetics of space.
News
2025 INDE.Awards Jury
This year the INDE.Awards jury breaks all records as the largest and most iconic group ever gathered together for the program.
Project
Fotografiska Shanghai is more than a museum
The design at Fotografiska Shanghai honours the industrial legacy of the building, forming an authentic, multi-layered environment for photography exhibitions.
Events
Live & Learn: Indesign 92 is here!
The latest print magazine is about to arrive! With Guest Editor William Smart in the hot seat, we are delighted to share some of the highlights.
Project
Lululemon getting active in Shanghai
AIM Architecture has conceived a new flagship store for Lululemon and with 2024 INDE.Awards juror Wendy Saunders as joint design principal on the project, the result is, of course, outstanding.
Project
BENLAI Flagship is big, beautiful and open for business
The design of BENLAI Flagship store in Guangzhou by AIM Architecture is large, impressive and puts the local fashion house on the map in more ways than one.
Events
What makes The Luminary shine so bright?
The Luminary category at INDE.Awards 2023 Gala caused quite the buzz on stage. We look at who this year’s Luminaries are, and what makes them shine so bright – both in their day-to-day practices – and on the night!
Project
5 of the best hospitality lighting designs in 2023
Every good designer knows how important lighting is in creating the right atmosphere in a hospitality venue. We review the INDE.Awards 2023 Social Space Shortlist to bring you 5 of the best examples.
Project
The grit and the glitz: The story of AIM Architecture
In 2004 Vincent de Graaf and Wendy Saunders took a train to Shanghai and never left. In AIM they are building a legacy of architecture that merges the classicism of Europe and cultural traditions of China. Their style? Distinctly individual.
Events
Woven Image and The Luminary at the 2023 INDE.Awards
Luminaries travel many different design roads to attain greatness however they all have shared attributes of talent and determination. As Woven Image supports those icons of our industry, the 2023 INDE.Awards pays tribute to the creatives that have shaped, and continue to influence our community.
Project
The experiential journey of underground shopping
Set underground, the latest HARMAY store in Chongqing by AIM Architecture is, to put it mildly, quite astounding. Terracotta red inside and out, the shopping experience is like no other and the interior and exterior design simply enhances the joy of trying and buying.
Events
Influencing with style and passion – The Influencer shortlist
The 2022 INDE.Awards – The Influencer category acknowledges the potential of innovation in architecture and design and showcases.
Events
12 designs that make us believe in a better way of life
What makes a design truly influential? The INDE.Awards’ Influencer category shows us 12 examples of designs that prove we can design a better way of life.
Project
5 retail marvels that reach for the future
From Shanghai to Singapore, the evolution of retail design has reached new highs. We take you through five retail stores that drip with futuristic creativity.
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10 Chinese designs that stand above the rest
Check out these 10 shortlisted projects for this year’s INDE.Awards that bring the best of Chinese design and creativity.
Project
AIM Architecture creates a space as mysterious as ‘Severance’ TV series set design
It’s bold and futuristic and a thoroughly grand interior design. Designed by AIM Architecture, the flagship store for JMGO certainly captures the imagination but also perfectly presents its brand to customers.
Project
Is this a capsule hotel, office or bar?
This bold, futuristic and thoroughly grand interior design is none of the above. This flagship store for JMGO by AIM Architecture captures the imagination and perfectly presents its brand to customers.
Events
The Social Space shortlist: places that bring us together
The INDE.Awards 2022’s shortlist for The Social Space is a unique group of projects — all show stoppers in their own right but together they help define our region’s social landscape.
Project
AIM Architecture’s porcelain hotel masterpiece
With great sensitivity to culture and place, the Taoxichuan Hotel in the Unbound Collection by Hyatt is perfectly formed for guests and travellers.
Project
HARMAY cosmetics store presents as an office
With its citrusy palette and edgy office vibe, HARMAY is serving up cosmetics with a twist. Thirsty for more? Read on.
Project
HARMAY serves up beauty with a twist
With its citrusy palette and edgy office vibe, HARMAY is serving up cosmetics with a twist. Thirsty for more? Read on.
Project
AIM Architecture makes urban retail experience like a walk In The Park
Shopping in Shanghai becomes a voyage of discovery for the fashion-conscious male when visiting In The Park designed by AIM Architecture.
Ideas
Where We Work: We review Frame’s design lessons from the modern office
Frame Publishers’ recent title, Where We Work, provides an exposé of design lessons from the modern office, distilled from an international spread of exemplary workplace design projects.
Project
Gentle Architectural Interventions in Sri Lanka
Designed by Norm Architects and Aim Architecture, K House in Sri Lanka considers the local vernacular for a contemporary and secluded experience.
Project
Harmay’s Hong Kong Store Is Not About Shopping, It’s About Discovery
Designed by AIM Architecture, online cosmetic brand Harmay’s first brick-and-mortar store in Hong Kong is a curious, delightful counterpoint to the transactional straightforwardness of online shopping.
Project
Online offline: AIM Architecture’s retail journey for Harmay
Designed by AIM Architecture, online cosmetic brand Harmay’s first brick-and-mortar store in Hong Kong is a curious, delightful counterpoint to the transactional straightforwardness of online shopping.
Project
AIM Architecture’s Harmay HK Store Is Not About Shopping, It’s About Discovery
Designed by AIM Architecture, online cosmetic brand Harmay’s first brick-and-mortar store in Hong Kong is a curious, delightful counterpoint to the transactional straightforwardness of online shopping.
Project
Finding Spiritual Wellness Through Architecture And Nature
Helmed by AIM Architecture, the Ruff Well Water Resort is a pure and contemporary experience in the Chinese countryside, created for visitors in search of respite.