&Larry looks to create works that are honest, functional and expressive beyond aesthetics. The studio’s diverse portfolio includes everything from posters and print campaigns to Singapore-inspired art objects. Here, its Creative Director Larry Peh takes 5 with Indesignlive.asia…

indesignlive.sg
August 9th, 2012
Describe your philosophy.
To simplify it, there are a few quotes that I live by which have affected me and our studio’s works. Here are some of them:
Design is not king, we march backwards into the future and take your pleasure seriously.


Keeping Tabs on Time – inspired by parking coupons
Projects you’re busy with at the moment.
Branding for a shopping centre, wayfinding and environmental design for offices, working for a charity event… just to name a few.
Top 3 influences.
Marshall McLuhan, Helmut Newton, Charles & Ray Eames and a few more.

An Elderly Chair – a reinterpretation of the Kopitiam chair for the Singaplural exhibition
Favourite local landmark/building.
Blk 404 Pandan Gardens. A typical HDB block.
Favourite international landmark/building.
Eiffel tower.
Dream project – real of imaginary.
I don’t have a dream project. That’ll put all the rest of my clients or projects in a 2nd tier status. As long as whatever I do has a greater purpose than just delivering the goods to the user that alone is a dream come true.
Dream person to collaborate with.
Ai Weiwei.


Pick Up – inspired by the guitar pick and a homage to one of Larry’s favourite instruments
Favourite decade of design.
Now.
Favourite chair.
Eames soft pad executive chair.


Hellbound – Chinese hell money meets Western rock horror tee
Number 1 concern for the industry.
Quantity over quality.
One item in the workplace you can’t live without.
Air condition.
The most interesting thing about the way you work.
I am still a manual person who prefers to list my to do lists on pencil and paper.
&Larry
andlarry.com
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