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Miele Number One CHOICE

Miele has taken out the CHOICE award for Best Washing Machine brand.

Miele Number One CHOICE


April 7th, 2011

The timing couldn’t be better – just as Miele is launching its new laundry brand, the W 5000 and T 8000 series, CHOICE has named Miele’s front loading washing machines as Best Washing Machine Brand.

The recognition follows 18 months of testing, during which Miele products scored highly in reliability and performance, and featured consistently in CHOICE’s ‘What to Buy’ section.

“This Award recognition by CHOICE for the quality of our washing machines gives us a great platform to introduce our new range,” said Miele Australia Managing Director Michael Jeanes.

“As Miele’s most sophisticated washing machines to date, we believe the machines are the ultimate in environmentally friendly fabric care. They also have improved efficiencies and outstanding new features to most confidently meet the demands of today’s Australian households.”

Congratulations to Miele for this prestigious and well-deserved accolade.


Miele Australia

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