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3 furniture brands to know

Saturday Indesign is nearly upon us and FLOC Studio is making an exciting appearance this year with three brands you want to know about.

3 furniture brands to know

Coastal furniture company FLOC Studio was established in 2015 in Torquay and Avoca Beach. The name Flock (with a k) in its original sense is defined by ‘a body of people,’ then later transferred to a group of animals/birds. 

FLOC is a place for adventurers, influenced by natural elements and coastal architecture. With this in mind, FLOC brings the best quality and functional brands from around the world. These products resonate deeply with the firm’s core values and beliefs in delivering a harmonious balance between living simply and living well.

FLOC collaborates with furniture, homewares and lighting brands, designers and creatives that practice a holistic passion for exquisite craftsmanship and who share the same enthusiasm for life. From overseas to Australia and New Zealand, these three inspiring brands are an extension of the FLOC philosophy.



A love for honest design, Danish design brand WOUD offers a high range of quality furniture and interior design. Products are thoughtfully crafted and handpicked to share and strengthen the vision of the brand. Focusing on form, function and materiality, WOUD stays true to the simplicity and innovation ingrained in Nordic design tradition.

Timeless Scandinavian design shines through with meaningful pieces by WOUD.



A brand that strives for excellence, Wewood was established in 2010 under the brilliance of Carlos Alfredo. A wood furniture manufacturing company, this Portuguese brand’s heritage is grounded in more than five decades of production. Wewood is a brand that demonstrates the commitment to artistry and grace in traditional high-quality craftsmanship. The perfect blend of design and woodworking, each piece is born from the inspiration and creativity of the most talented artisans and designers and turned into reality by the wisdom of Wewood’s craftsmen.

Wewood are expert, passionate in furniture that celebrates Portuguese culture through design.


Kristina Dam

Kristina Dam Studio designs are simple and graphic, paired with high levels of detail and craftsmanship. Architect and designer Kristina Dam founded her studio in 2012 with inspiration from great Danish designers twisted with her take on contemporary Nordic Minimalism. A penchant of art, travel and architecture, her designs speak to minimalist and sculptural elements shown through honest, genuine and natural materials. A legacy that thrives on its Nordic design inheritance, Kristina Dam Design Studio is purely and locally European in production.

Simplicity with an attitude, Kristina Dam Studio believes in aesthetic, durable end elegantly bold design.


This year at Saturday Indesign, FLOC Studio is partnering with Eco Timber to create a winter wonderland. Set at 418 Burnley St, Richmond, the space will be decorated with a fire and warming festivities, making it the ideal space for a talk and workshop session this weekend. But wait, there’s more – FLOC Studio will be giving away two Mono Black Lounge Chairs by WOUD!

Catch FLOC Studio and these impressive brands at Saturday Indesign 2019 this Saturday, Melbourne 22 June!

With only a few days left until the weekend, don’t miss the excitement and make sure you register now!

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