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Brand Profile: Apato

Apato, officially launched second half of 2014, seeks to introduce the finest of contemporary Japanese designer furniture and textiles into the Australian market.



BY Tess Ritchie

January 7th, 2015


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Apato is supplied by a variety of brands well known in Japan but virtually unheard of in Australia, with products from both the heavyweights of the Japanese design scene such as Motomi Kawakami, Kiyoshi Sadogawa and Riki Watanabe to emerging and innovative designers nendo, Inoda+Sveje, Keiji Ashizawa and Dan Namura.

Headlining the collection is the prestigious Conde House from Asahikawa, Hokkaido – a powerhouse of meticulously crafted Japanese timber furniture. Exclusive suppliers also include Miyazaki Chair Factory who specialise in manufacturing unique chairs and aptly have the motto “Chairs no one else can make”, and Nissin Mokkou – another high-end designer furniture brand from the renowned Takayama wood manufacturing region.

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Many of the brands follow the spirit and tradition of the skilled craftsmen who crafted the ancient Heritage Listed temples of Nara and Kyoto. The craftsmanship of their timber furniture is naturally exquisite.

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According to See Yen Foo, director of Apato, the time has come for high-end Japanese design to be embraced by the Australian market. “Japan already has a strong reputation for its perfectionist culture and innovative ideas in many related and non-related industries including architecture, food and more recently whisky to name a few. Australians have always had an appetite for quality design, so it is only a matter of time before the market recognises that Japanese furnishings rank amongst the finest in the world.”

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Apato has recently launched its new website, showcasing its beautiful products with a new showroom slated for opening early 2015.

Apato
apato.com.au
 


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