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Indesign Magazine
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Blum on iPad

The new “Blum Connect for iPad” app gives users instant access to a wealth of information and ideas for the kitchen.



BY jesse

February 24th, 2012


When sourcing for the home, particularly the kitchen, attempting to delve through a slew of product options and technical information can prove daunting, but one Austrian furniture fittings specialist has found a way to make this experience both easier and more meaningful for customers.

Blum has launched a highly comprehensive, interactive, and – importantly – user-friendly iPad app called Blum Connect. The app delivers extensive and updated information from the brand, from product information to technical specifications and retail prices. It even includes a list of all certified partners and carpenters that have undergone training with Blum so customers know which experts to go to.

Blum

To add to the experience, the app includes photos and videos, and has brochures, memos, newsletters and press editorials that can be downloaded for off-line viewing on iBooks.

Blum

The app also enables users to share inspirational photos and ideas with their designers and friends via email or Facebook. In addition, any material found in Blum Connect can be tagged and saved in one’s own ‘private collection’, while a ‘What’s New?’ feature give users an update on materials that have been added to the app since their last visit.

Blum has long been known for furniture fittings that are both elegant and effortless, and it would appear that their new iPad app is living up to that reputation.

Download the free Blum Connect for iPad.

Blum
connect.blum.com 


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