From large and complex products to smaller pieces, Adam Goodrum’s designs embrace both functionality and whimsy. A key concern is the demand for space and portability when it comes to furniture, prompting an array of flat-packed items.

After completing a degree in Industrial Design at UTS, Sydney based Goodrum went on to receive a Bombay Sapphire Design Discovery Award in 2005 for his Eve chair, and continues to create practical, well resolved and humourous products.

Goodrum has recently been invited to judge a student competition at the Kortrijk XPO, an annual furniture exhibition in Belgium. Keep an eye on this designer.

agoodrum@pacific.net.au