1-OK CLUB has launched this week with a collection for the NGV Ian Potter Design Store at the National Gallery of Australia running from August 6 to September 7.
August 6th, 2015
1-OK CLUB is a representing and commissioning platform for designed objects. Alongside representing Australian design practice, 1-OK CLUB acts equally as a distributor for the designers. 1-OK CLUB was initiated by Melbourne-based designers Dale Hardiman and Andre Hnatojko after experiencing the lack of representation for objects produced outside of commercial practice. After practicing in both commercial and creative fields for several years, the designers sought the need to democratically represent designed outcomes. In accordance, 1-OK CLUB represents designers at varying stages of their careers.
With the intention to create a new dialogue surrounding commercial Australian design practice, this platform diversifies current practices through the encouragement and enablement of design experimentation. While commercial design practice necessarily centres on profitable viability, expansion and often mass-production, this tendency limits the creativity in the process of production. 1-OK CLUB bypasses the need for the demand-and-supply relationship inherent in the commercial market, and represents pre-existing designed objects and specially commissioned works that are offered exclusively in limited numbers.
The work presented in 1-OK CLUB represents otherwise unachievable design potentials and fortifies the Australian design community outside of the purpose for commercial gain. While the purchase of the designed objects is not the axis of this platform, it nonetheless allows for design collectors and appreciators to learn intimately of the product and designer.
1-OK CLUB for NGV Design Store
6 August – 7 September
National Gallery of Victoria
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