This week Sue dials in with William Smart, the founder and creative director of SDS, Smart Design Studio.
Photo by Ted O’Donnell
May 7th, 2020
Having moved the studio of 40 to the new natural light filled premises in Alexandria just prior to COV-ID 19, William also moved his living quarters from one studio to the next. Literally, William is working from home even when in the studio. He has also given the team the opportunity to work from their home or his (the studio).
Photo by Veronique Jenkins
This open ‘do what feels best for you’ mindset has allowed a fluidity in people in the studio and being given the choice has had a positive impact on their collaboration both with clients and internally with the team.
Already set up in the cloud, SDS moved to their current open working policy with great ease and very few issues. I believe that William’s foresight and trust in the abilities of his people is what made such ease in transition.
Photo by Anson Smart
SDS have a large array of projects nationally from apartments and the Science Gallery in Melbourne, to boutique residential, all at differing stages from design to construction. Their natural and very open way of working has meant that they have continued their project teams and with great success are carrying out design development and creating magic with very few issues at all.
With this fluidity in mind, Smart Design Studio sees the future as flexible albeit that William also believes that there is a need to congregate. A need to talk to people, to touch things and see work in progress on a daily basis. Whilst some of these things work in the digital world, the creativity one gets from the constant crit of work on a wall can only happen in a collaborative physical space. Whilst the WFH peace and quiet suits for some time, we get lonely. We are human and we thrive on that contact.
Photo by Anson Smart
What I found most refreshing about our chat was the obvious nature of William’s beliefs. His understanding of the needs of the studio and the people within it. His warm and collaborative approach to his design and process and his genuine belief that the change we will see in the future will be a positive for all involved. How lucky to live and work in such a creative space surrounded by walls that breathe design.
Have you been promoted, made a move somewhere new or setting up shop in a new city? We want to know about it! Send updates through to editorialteam@indesign.com.au.
To build your team or to be placed in the team for you contact SUE@recruitindesign.com.au
INDESIGN is on instagram
Follow @indesignlive
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
In the first instalment of our three-part series exploring what it means to sit your best, we pose the question to Gray Puksand’s Dale O’Brien, who discusses the importance of ease and majority rule when it comes to sitting and reveals why specifying a task chair is not unlike choosing a Volvo.
Natural stone shapes the interiors of Billyard Avenue, a luxury apartment development in Sydney’s Elizabeth Bay designed by architecture and design practice SJB. Here, a curated selection of stone from Anterior XL sets the backdrop for the project’s material language.
Stepping into Intuit’s Sydney workplace certainly doesn’t feel like walking into an office. Why? In this film, we discover that, when joy takes precedence as a design driver, even a high-performing commercial CBD headquarters can feel like an intuitive wonderland that invites employees to choose their own adventure.
In the second instalment of our performance seating three-parter, we turn to DKO’s Michael Drescher and Jacob Olsen to peek behind Sayl’s confident architectural form and explore the ideas of inclusivity, adaptability and freedom to move as hallmarks of what sitting your best actually means.
Smart Design Studio and Those Architects combine landmark and workplace in Bundarra, a Surry Hills gateway blending old and new.
Sydney Open invites the public to explore over 55 buildings, spaces and new additions to the skyline, with a newly released Talks & Tours program offering direct access to the architects behind Bundarra and Pier Pavilion.
The internet never sleeps! Here's the stuff you might have missed
Presented by Shade Factor
On the occasion of Salone del Mobile 2026, the Opale collection designed by Patrick Jouin for Pedrali expands with two new iterations: a chair and a barstool with armrests.