“You are here.”

Perhaps no other sentence better describes the powerful impact of design. The sense of arrival – or, in other words, the first and lasting impression – plays upon our imaginations. It takes bricks and mortar and renders them ephemeral. Eternal. It’s the stuff of memory: of the great chemical rhapsody blending serotonin with adrenalin. The external world dissolves away into the facade of a single building; dissolves further into a foyer; dissolving finally into our physche.

But how, precisely do these interstitial points of ingress and egress harness this incredible power? 

If spaces are designed to tell a story – and form, fittings, fixtures and furnishings are the building blocks of its narrative – then the point of entrance is akin to “Once upon a time…”, setting the tone of the journey yet to come. As the space from which we set out and to which we return, the foyer is the heart of the building’s story-making potential where architect, designer and client must consider the impression made on the end user and its relationship to the wider chronicle of the structure. 

The art of foyer design – specifically, foyer flooring design – is an eloquent one. One that Designer Rugs has honed meticulously, through numerous collaborations and commissions, over the last twenty-five years. We harness their expertise to find out more about the complexities of the entrance space and designing a foyer. Download the whitepaper to find out more.