Prominent, permeable and transparent, the Media House symbolises a new media age. Text by Stephen Crafti.
August 24th, 2010
Media House, designed by Bates Smart, has now emerged from its prominent site on Spencer Street, Melbourne.
Home to a range of Fairfax Group including The Age, The Australian Financial Review, Rural Press, The Melbourne Weekly, various community newspapers and radio station 3AW, the seven level building provides a striking counterpoint to Southern Cross Station directly opposite.
“Southern Cross Station, with its wave-like roof, juxtaposes with our more geometrical design. Both buildings also traverse the railway tracks,” says architect Roger Poole, Chairman of Bates Smart, who worked closely with interior designers Jeffery Copolov, Grant Filipoff and Rachael McCarthy.
Unlike the previous Age building, designed in the 1970s, this new building is transparent.
With fortress-like brown brick walls, the earlier building had outgrown its use.
“That office building also originally housed the printing press. It was a different form of media when that building was designed,” says Poole.
In contrast, Media House literally brings the public into the building.
For the full text turn to page 112 of Indesign #42 on newsstands now.
Photography by John Gollings

INDESIGN is on instagram
Follow @indesignlive
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
At 3daysofdesign 2026, AHEC’s immersive exhibition traced the journey of American hardwood from forest to finished product.
The Geelong College’s Sport and Wellbeing Centre ‘Belerren’ designed by Wardle is designed around bringing in natural light. But Shade Factor’s job was to help modulate and precisely control it for the most important competitive moments.
In the last instalment of our three-part performance seating series, Alex Bain from Architectus explains why sitting well shouldn’t feel like sitting at all and explores an unexpected success metric of the hybrid workplace: the grounding power of emotional support.
NBRS Architecture have transformed one of the oldest structures on Macquarie University’s campus – the Faculty of Science & Engineering’s Mitchell building – to create an energy and space efficient contemporary workspace that encourages collaboration whilst respecting the historical, social and aesthetic significance of the building.
When Melbourne City Council’s Creative Spaces program found vacant ground-floor retail space below a Southbank residential tower, it enlisted Archier to create a transparent, flexible HQ on the leanest of budgets.
The internet never sleeps! Here's the stuff you might have missed
Daniel Boddam’s new Bronte showroom is also his home. By inviting clients into the spaces where he actually lives with his furniture, the designer offers a more intimate way to experience design.
Following a successful exhibition at San Marco Art Centre (SMAC) in Venice, a retrospective exhibition on the work and life of preeminent Australian architect Harry Seidler is open at the University of Sydney’s Chau Chak Wing Museum.