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business of design

Álvaro González gives us an enlightening executive summary

Álvaro González gives us an enlightening executive summary

Cosentino’s newly appointed vice president for Asia Pacific shares his strategic moves in driving the global architectural surfaces company’s growth in the region.

Architectus’ CEO Ray Brown on specialisation vs generalisation

Architectus’ CEO Ray Brown on specialisation vs generalisation

We talk with Ray Brown about how to stay ahead in a competitive market, and it comes down to an age-old question – to specialise or generalise?

Candid conversations: Christopher Boots hosts an evening to remember

Candid conversations: Christopher Boots hosts an evening to remember

The design community in Melbourne gathered together for an evening dedicated to inspiring ideas on the business of design.

The 15 characteristics of successful design businesses

The 15 characteristics of successful design businesses

What makes one studio stand out from another? Sure the design itself plays into it, but there are also other things to consider… like these 15 characteristics.

Quantifying human-centered design: Cliff Ho from The Commons

Quantifying human-centered design: Cliff Ho from The Commons

Cliff Ho, CEO and co-founder of co-working group The Commons, pens a think piece that looks at the world of design thinking and how designers can use their talents for better design outcomes.

5 minutes with Seada Linardi, founder of SLAB

5 minutes with Seada Linardi, founder of SLAB

We asked Seada Linardi, the founder of boutique architecture practice SLAB, some questions about design process, running a successful practice and balancing it all as a parent. 

Corner the market by marketing your design practice

Corner the market by marketing your design practice

The first in a three-part series of specially-crafted Acumen Practice Notes, we take a look at quick wins for marketing your practice, which doesn’t have to be overly complicated.

5 minutes with dwp’s CEO Brenton Mauriello

5 minutes with dwp’s CEO Brenton Mauriello

Dwp is an international practice that has established a foothold in Asia with strong ties to Australia. Indesign speaks with the practice’s CEO Brenton Mauriello, from his office in Thailand, about creating workplace culture and the changing perspectives of the region.

Merge ahead: More insights into merging your practice

Merge ahead: More insights into merging your practice

In a previous article, Rob Peake of Management for Design weighed up whether merging your practice is a worthwhile venture. With a resounding yes, he unpacks next steps to make it happen.

Top 7 takeaways from Design Entrepreneurs at FRONT

Top 7 takeaways from Design Entrepreneurs at FRONT

Going out into solo practice and running a business is not something architects and designers get taught at uni. Creating a brains trust during the Design Entrepreneur seminar session at FRONT, these are the key takeaways for anyone looking to go out on their own.

To merge, or not to merge your design practice?

To merge, or not to merge your design practice?

Should you merge your design business? It’s a big decision and can come with plenty of pros and cons. Robert Peake shares some of the thinking behind one of your biggest business decisions.

Make strategy happen

Make strategy happen

Strategy. It takes time and effort but the payoff is well worth it. In a new instalment from Robert Peake, we find out the barriers to executing a clear and achievable strategy for your design business.