We visit Porcelanosa’s international headquarters in Spain and find there’s more to the product than meets the eye.
May 11th, 2010
Located 50km from Valencia in Spain, Porcelanosa’s international headquarters is a sight to behold.
On arrival the visitor is welcomed by a sleek, modern, Hollywood-esque entrance, the main portal to the headquarters’ 30,000m2 of factory space, studios, and showrooms.
Representing eight brands worldwide, Porcelanosa is easily one of the biggest tile, kitchen, spa and bathroom brands in Europe.
And each arm of the brand has its own factory, and adjoining showroom – all located just outside Valencia.
Product lines are highly industrialised, produced using the latest technology, and created through extensive research and development.
R&D facilities are also located at the headquarters, where there is a quick and easy interchange of information and knowledge between all areas of production.
Aiding this is the company’s fleet of bicycles – one for each employee – transporting team members around the factory with pedal power.
While they are a global company, Porcelanosa are quick to acknowledge their roots and, connected to each showroom is a restaurant where they serve delicious Spanish cuisine.
At the helm of each restaurant is a Master Chef, who shares with visitors the finer elements of Spanish living, thus fusing Porcelanosa’s product with their culture.
The headquarters, like their product, is altogether impressive and, with ambassadors like George Clooney and Nicole Kidman, you know you’re on to a good thing!
Porcelanosa
porcelanosa.com
INDESIGN is on instagram
Follow @indesignlive
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
A longstanding partnership turns a historic city into a hub for emerging talent
The Sub-Zero and Wolf Kitchen Design Contest is officially open. And the long-running competition offers Australian architects, designers and builders the chance to gain global recognition for the most technically resolved, performance-led kitchen projects.
It’s widely accepted that nature – the original, most accomplished design blueprint – cannot be improved upon. But the exclusive Crypton Leather range proves that it can undoubtedly be enhanced, augmented and extended, signalling a new era of limitless organic materiality.
Since founding her practice in 2011 Joyce Wang has carved out an international name for herself, establishing studios in Hong Kong and London. She’s a jet-setting mother-of-three, but she is not interested in world design domination, rather her focus is on upending the status quo.
Executive Chairman of Smartstone, Kon Kalpou, speaks about the company’s new products and his immediate objectives.
Sydney duo Nick and Sarah from DesignByThem opened their own pop-up shop in The Rocks district last week
At this year’s Saturday in Design Classique held a business card draw, open to trade visitors, where participants went into the draw to win an EMO LOUNGE Chair by designer Gentano Cunsolo. The winner was Christian Gerdes of Hassell Sydney. Runner-up prizes for a Classique Lavender “Mini-Armchair” Mobile Phone Cradle goes to: • Gail Murphy […]
The internet never sleeps! Here's the stuff you might have missed
The Melbourne-based artist works at the intersection of art and architecture. In a new exhibition at MAGMA Galleries, he turns his focus on urban space and agency to a smaller scale.
The 2025 INDE.Awards shortlist were celebrated at a beautiful breakfast event in Hyde Melbourne Place. Check out the highlights.