Elana Castle presents a worthy campaign that could not only change the way that the design industry is represented in Australia, but one that could boost the country’s productivity, sustainability and innovation.
April 3rd, 2012
Launched in 2010, The Australian Design Alliance (AdA) is a not-for-profit alliance of professional organisations that represents designers across all aspects of Australia’s design industry. Its mission is to raise the profile of design within government and business circles as well as in the broader community.
“Convincing our political leaders in Canberra to create and fund a national design policy is our number one priority,” says Lisa Cahill, AdA Executive Director.
“The AdA wants to see a national policy for design adopted by the federal government that will be embedded in all government policies but specifically linked to Australia’s Innovation Agenda and cultural and urban design policies. We want to put design at the forefront of innovation for the good of Australia and the good of our design community. “
To raise the funds required for research and the implementation of their communications strategy, Ada have launched a campaign to raise $15,000 on crowd funding platform Pozible.
“This platform provides us the opportunity to reach out to people in the industry that we may not have the opportunity to connect with before. It especially gives people in the design community an opportunity to support a national campaign,” Cahill adds.
Because of the nature of crowd funding, AdA’s self-imposed target needs to be reached in order for the campaign to be successful. Contributions start at $1 and there are a range of rewards for all backers.
If you appreciate the intrinsic value of design, visit AdA’s Pozible campaign and become a valued supporter of this dynamic initiative.
Australian Design Alliance
australiandesignalliance.com
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
Join us behind the scenes with V-ZUG’s in-house design team, and discover how this Swiss boutique kitchen manufacturer balances art, science and history to create its pioneering Excellence line.
Natural forms meet technological sophistication to produce GH Commercial’s Pattern Perfect® Native Collection of carpets. Step inside the factory to see how local flavours inform the design.
Explore the radical new organisation strategy which accommodates for the hybrid future of work.
The workplace has changed – and it will continue to evolve. With dynamism at the heart of clients’ requirements, architects and designers at leading practices such as Elenberg Fraser are using and recommending Herman Miller’s OE1 products for the future workplace.
The Darlinghurst precinct got glammed up to bring us their best for Saturday in Design.
It’s no secret that we love individual experiences and magical moments that can be captured and shared with friends and followers. It’s this, in part, that has begun to shape the new global phenomenon of the boutique hotel. But how can designers create a truly ‘boutique’ or ‘original’ experience when the concept is fast becoming so mainstream?
The internet never sleeps! Here's the stuff you might have missed
With a concept that is at once strikingly new and yet familiar, Lifesize Plans offers a different angle on design. Whether it’s in the process or finished product, projecting plans at real-life scale for people to walk through is an idea with potentially far-reaching consequences.
The idea behind ubiquitous inclusivity is undoubtedly an appealing one, which is why universal and accessible design principles have been gaining so much traction in recent years. Here, two renowned design experts weigh in on utilising these principles to create accessible bathrooms – and share the design thinking underpinning the process.
As we celebrate Denton Corker Marshall turning 50, we revisit one of its most recent architectural accomplishments in which Shepparton gains its tallest landmark: a museum that goes right to the grass roots of its local community.