Located in Happy Valley Shopping Mall in Guangzhou, China, L’Aurora covers an area of 1,000sqm and is spread out across two floors. Its facade references the works of Dutch painter Piet Mondrian with its pale hued and patterned glass, double-layered for greater impact and set against bold lines.
Inside more Mondrian-esque elements can found from strongly patterned carpets to vibrant sofas, all of which lend a warm and welcoming, yet energetic vibe to the space.
The store features extensive shelving, reminiscent of a library. Some are filled with mannequins, accessories and chic designer apparel, and backed with gold wallpaper and frosted coloured glass. Rows of books and compartments fronted with tinted glass in pastel tones break up these areas and lend greater diversity to these surfaces. Elsewhere, standout accessory collections are displayed in shelves of bright red lacquer.
The sprawling space is split up with intermittent seating zones, while whimsical birdcage-like areas form a display for clothing and shoes.
A wide and commanding staircase backed by a Mondrian-inspired feature wall leads one to the second level. This time the panels are in a neutral scheme of beige, gold and silver, preparing the customer for a more masculine vibe upstairs.
While the colour scheme on both levels differs, there is still a sense of continuity: the cashier desks on both floors are covered in bright red lacquer for a hint of a Chinese aesthetic.
Stefano Tordiglione Design
stdesign.it
