BrandCulture for CBA

CBA’s new location at Sydney’s Darling Walk features concepts and branding from BrandCulture.

December 14th, 2011

Commonwealth Bank’s new branch at Sydney’s upgraded Darling Harbour – with interiors by Davenport Campbell and architect Tim Bisario – needed a strong branded environment that reflected CBA’s core values.

The branch forms part of the greater Commonwealth Bank Place, with new CBA offices designed by Francis-Jones Morehen Thorp (FJMT), incorporating various segments of the company.

BrandCulture used illuminated environmental graphics to communicate the brand and welcome customers into the new branch, in line with the tone of the CBA brand, which is friendly and customer-focused.

CBA’s immediately recognisable logo is a focal point; on leaving the space, customers are farewelled by the logo in perspective on a clean black background.

BrandCulture were also responsible for designing the new Foreign Exchange style seen on the ATM at the entry. This design will now become part of CBA’s brand collateral.

BrandCulture
brandculture.com.au

INDESIGN is on instagram

Follow @indesignlive

The Indesign Collection

A searchable and comprehensive guide for specifying leading products and their suppliers

3D Tiles

Autex Acoustics

Custom Solutions

Stormtech

Reva Twist

Pedrali

Vertiface®

Autex Acoustics

Indesign Our Partners

Keep up to date with the latest and greatest from our industry BFF's!

Performance with poise: Gaggenau’s Essential Induction Cooktop

Performance with poise: Gaggenau’s Essential Induction Cooktop

For those who appreciate form as much as function, Gaggenau’s latest induction innovation delivers sculpted precision and effortless flexibility, disappearing seamlessly into the surface when not in use.

King Living is redefining Australian textile design

King Living is redefining Australian textile design

For a closer look behind the creative process, watch this video interview with Sebastian Nash, where he explores the making of King Living’s textile range – from fibre choices to design intent.

A tale of two hotels: How Buchan and GROHE have crafted memorable experiences across two very different hotels in Melbourne’s newest hospitality destination

A tale of two hotels: How Buchan and GROHE have crafted memorable experiences across two very different hotels in Melbourne’s newest hospitality destination

Merging two hotel identities in one landmark development, Hotel Indigo and Holiday Inn Little Collins capture the spirit of Melbourne through Buchan’s narrative-driven design – elevated by GROHE’s signature craftsmanship.

Shaping the next generation of creators

Shaping the next generation of creators

From the spark of an idea on the page to the launch of new pieces in a showroom is a journey every aspiring industrial and furnishing designer imagines making.

Related Stories

Swing by Boss Design

The new eye-catching lounge chair collection from Boss Design

Bates Smart’s Mark Healey on normalising the clinical environment

Bates Smart’s Mark Healey on normalising the clinical environment

Bates Smart studio director Mark Healey has carved out a unique CV having worked on some of Australia’s best healthcare projects, alongside multi-res and commercial work. Here he opens up about the latest design thinking behind our changing healthcare landscape.

Putting the joy back into Brutalism: The University of Queensland School of Architecture by m3architecture

Putting the joy back into Brutalism: The University of Queensland School of Architecture by m3architecture

Brisbane’s m3architecture found the University of Queensland’s brutalist School of Architecture building had its problems but also the potential to transform itself and embrace its beautiful landscape.

A Tale of Two Cities: Synergies between London and Sydney’s housing landscapes

Drew Hamilton, Director, pH+ Architects shares his thoughts on the synergies between London and Sydney’s housing landscapes.

While you were sleeping

The internet never sleeps! Here's the stuff you might have missed

A force for good

A force for good

MillerKnoll releases the 2025 Better World Report showcasing how design can drive meaningful change through measurable progress across social, environmental and governance initiatives

Stylecraft opens new Collins Street showroom in Melbourne

Stylecraft opens new Collins Street showroom in Melbourne

Stylecraft opens its new Collins Street showroom, unveiling curated design spaces and Ross Gardam’s Dwell collection.

Designing infrastructure and care at Kampung Mrican

Designing infrastructure and care at Kampung Mrican

SHAU’s Kampung Mrican revitalisation transforms community life through social architecture, local collaboration and sustainable design.

Anthony Gill and Jason Gibney on urban density and bushfire resilience

Anthony Gill and Jason Gibney on urban density and bushfire resilience

Winners of the 2025 Habitus House of the Year and Editor’s Choice Award respectively, Anthony Gill and Jason Gibney join the podcast to discuss the state of housing in Australia today.