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VISUAL MOTION, PASTEL SHADES AND NEW GREEN INNOVATION

Swedish design company Bolon announces the release of their latest flooring collection Flow – and with it an innovative development within recycling.



BY

April 1st, 2015


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Inspired by the timeless mystery of our oceans, Flow highlights design fluidity, visual motion and soft pastel shades. This is partly achieved by the use of a transparent warp that allows the weave’s subtle colours to shine through, creating an overall impression reminiscent of a tranquil, watercolour vista.

Chief Creative Officer Marie Eklund explains – ‘Flow’s design characteristics create a look that adds natural harmony and grace to any interior. Also, the fact that every article in the collection can be combined beautifully without adhering to strict pattern based laying makes it amazingly versatile.’

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As well as making the collection available in rolls and tiles, the company is using the launch of Flow to introduce its new tile shape, ‘Scale’. Celebrating the natural, glistening beauty within the ocean, it is the company’s first organic tile shape and features a soft, rounded form.

From a sustainability perspective, Flow is a breakthrough collection. The bottom layer of the flooring’s backing is made of recycled material from Bolon’s recently commissioned onsite recycling plant – a process that results in the end product compromising up to 33% recycled material.

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The 90 million SEK investment in this facility is the latest expression in a long history of environmental innovation. Today, Bolon uses only modern, phthalate free raw materials, sources locally drawn groundwater for cooling and is committed to centralised production for both process control and logistical reasons. Each of these steps reflect a long-term vision the company defines as ‘A Future Without Footprints’.

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Bolon
bolon.com.au


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