Elana Castle presents a worthy campaign that could not only change the way that the design industry is represented in Australia, but one that could boost the country’s productivity, sustainability and innovation.
April 3rd, 2012
Launched in 2010, The Australian Design Alliance (AdA) is a not-for-profit alliance of professional organisations that represents designers across all aspects of Australia’s design industry. Its mission is to raise the profile of design within government and business circles as well as in the broader community.
“Convincing our political leaders in Canberra to create and fund a national design policy is our number one priority,” says Lisa Cahill, AdA Executive Director.
“The AdA wants to see a national policy for design adopted by the federal government that will be embedded in all government policies but specifically linked to Australia’s Innovation Agenda and cultural and urban design policies. We want to put design at the forefront of innovation for the good of Australia and the good of our design community. “
To raise the funds required for research and the implementation of their communications strategy, Ada have launched a campaign to raise $15,000 on crowd funding platform Pozible.
“This platform provides us the opportunity to reach out to people in the industry that we may not have the opportunity to connect with before. It especially gives people in the design community an opportunity to support a national campaign,” Cahill adds.
Because of the nature of crowd funding, AdA’s self-imposed target needs to be reached in order for the campaign to be successful. Contributions start at $1 and there are a range of rewards for all backers.
If you appreciate the intrinsic value of design, visit AdA’s Pozible campaign and become a valued supporter of this dynamic initiative.
Australian Design Alliance
australiandesignalliance.com
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
Savage Design’s approach to understanding the relationship between design concepts and user experience, particularly with metalwork, transcends traditional boundaries, blending timeless craftsmanship with digital innovation to create enduring elegance in objects, furnishings, and door furniture.
The Sub-Zero Wolf showrooms in Sydney and Melbourne provide a creative experience unlike any other. Now showcasing all-new product ranges, the showrooms present a unique perspective on the future of kitchens, homes and lifestyles.
Suitable for applications ranging from schools and retail outlets to computer rooms and X-ray suites, Palettone comes in two varieties and a choice of more than fifty colours.
Sub-Zero and Wolf’s prestigious Kitchen Design Contest (KDC) has celebrated the very best in kitchen innovation and aesthetics for three decades now. Recognising premier kitchen design professionals from around the globe, the KDC facilitates innovation, style and functionality that pushes boundaries.
Drawing inspiration from early modernist and mid-century modern architecture, Humphrey & Edwards Architects’ design for Gerrale St Kitchen is well matched to the beachside suburban context it resides in. Ashley Tucker reports.
With a deluge of design innovations being showcased at FRONT, Steelcase’s new SILQ chair stood out among the crowd.
The internet never sleeps! Here's the stuff you might have missed
Archie Moore’s kith and kin unveiled in the Australia Pavilion at the 60th International Art Exhibition of La Biennale di Venezia.
July has arrived in Fortitude Valley, Brisbane and this exemplary luggage brand has a new home that ticks all the boxes.