In time for Milan 2013, light, film and music merge in LZF’s latest campaign called High Fidelity
April 3rd, 2013
It is a rare pleasure to discover a manufacturer investing as much passion and thinking in to their marketing as they do their research and development. With beginnings in the art world – well before becoming a respected Spanish design house – LZF’s founders Sandro and Marivi place a strong emphasis on the importance in telling the story of their lights as much as they do conveying their unique aesthetics.
“A trip in time. A glimpse towards the past. A tribute to all those little jazz clubs and beat culture. A brush stroke of Hunter S. Thompson’s words mixed with a pinch of the opening credits of many a classic movie. An audiovisual piece full of nostalgia but mixed with the modernity of the shadow play that LZF brings with their lamps for this years’ campaign.”
The 2013 High Fidelity campaign marries music with light and film across motion graphics and a limited musical compilation. A collaborative engagement between LZF, LekuonaStudio and Rithma; the High Fidelity campaign targeting the “multi-sensorial aesthetics”, the result is at once engaging, immersive and given its uniqueness: quite powerful.
LZF
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
The Sub-Zero Wolf showrooms in Sydney and Melbourne provide a creative experience unlike any other. Now showcasing all-new product ranges, the showrooms present a unique perspective on the future of kitchens, homes and lifestyles.
Channelling the enchanting ambience of the Caffè Greco in Rome, Budapest’s historic Gerbeaud, and Grossi Florentino in Melbourne, Ross Didier’s new collection evokes the designer’s affinity for café experience, while delivering refined seating for contemporary hospitality interiors.
Create a configuration to suit your needs with this curved collection.
In the pursuit of an uplifting synergy between the inner world and the surrounding environment, internationally acclaimed Interior Architect and Designer Lorena Gaxiola transform the vibration of the auspicious number ‘8’ into mesmerising artistry alongside the Feltex design team, brought to you by GH Commercial.
Spread over four levels, the Melbourne Administrative Appeals Tribunal’s new office finishes needed something special – contributing to flow as well as acoustic design. Luckily, Screenwood had the answer.
These high performance structural materials focus on function but their sailing heritage hints at more than a passing care for design aesthetics. Our CPD Live session takes a closer look.
The Regatta BubbleMassage™ bath by Kohler breathes new life into the bathing experience. Kohler’s proprietary air jet design delivers a completely enveloping bathing experience while leaving a clean and crisp bath design that integrates smoothly into any bathroom environment. With 120 jets precisely positioned on the lower perimeter of the bath the air jet design […]
The internet never sleeps! Here's the stuff you might have missed
Third in the series of boutique hotels under the Lloyd’s Inn brand, Lloyd’s Inn Kuala Lumpur bring the immediacy of nature to the new high-rise hospitality experience in the heart of a bustling city.
Meet a group of product designers who are making their presence felt not only at home but across the globe.
With Milan 2024 only a few weeks away, we sneak a view of some of the most exciting pieces set to go on show – from lighting design to furniture, here are nine preview products.
For 50 years, Alspec has been a driving force in Australia’s architectural landscape. As a wholly Australian-owned company, their commitment to innovation and exceptional service has positioned them as a leading supplier of aluminium window and door systems for commercial, residential, and industrial applications.