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Hassell names 6 new principals in recent global promotions

The recent promotion of 59 deserving team members across Hassell’s 9 studios has given rise to 6 new principals for the international design practice.

Hassell names 6 new principals in recent global promotions

International design practice Hassell has announced six new principals promoted from within the firm, as part of 59 promotions across the practice’s nine studios around the world. 

“The number of internal promotions again this year highlights our focus on continually being bold and confident in talent from within the business. It is also great to reflect a balanced representation of our practice, including gender and geographic locations,” says Hassell’s managing director, Steve Coster.

“These promotions reflect each individual’s contribution toward designing the world’s best places – places people love. It recognises what they have contributed to date, but more importantly our confidence that they will continue to make a significant leadership contribution into the future,” he says.


Principal promotions

Alix Smith (Melbourne)

Alix is an experienced architect across a broad range of project types, from concept to delivery. Her understanding of all phases of the design process allows Alix to design with a pragmatism that complements her passion for excellence. She also brings a global perspective to complement her local knowledge, having also worked in our Shanghai studio.


Anthony Dickens (London)

Anthony is one of Hassell’s strongest workplace designers. He has extensive experience in leading interior design projects spanning corporate workplace, residential and hospitality in the UK, Europe, Australia and Asia. With a deep knowledge of the workplace sector, Anthony is passionate about creating engaging places that support people and drive positive business outcomes.


Daniel Kallis (Brisbane)

Daniel is a landscape architect with over 18 years of practice encompassing a variety of project types, consisting of public realm, transport, health, education as well as open space design and master planning. He is a proven collaborator and lateral thinker and provides an innovative perspective on public space design, committed to strong conceptual clarity and design rigour across all of his projects.


Catherine van der Heide (London)

Catherine is a workplace design specialist and a leading light in delivering award winning, complex, agile projects – including the likes of Sky Central campus in London. Having worked in our London, Brisbane and Bangkok studios, Catherine has led a diverse range of corporate projects which span our regions, demonstrating her capability to work at the highest quality across geographic boundaries.


Sean Lin (Shanghai)

Sean is a landscape architect with almost 20 years of design experience across a wide range of projects. He has contributed to a variety of award-winning projects at home and abroad, including projects throughout Europe, the Middle East, Taiwan as well as in mainland China. Sean has particular skills in dealing with the integration and interaction between landscape and city, and works continuously to ensure all projects balance design and commercial aspects.


Sophie Bond (Perth)

Sophie is an Architect whose strong design, communication and coordination skills have allowed her to span a diverse range of projects across the commercial, workplace, education and cultural sectors through all phases of the design process. She has worked across both architecture and interior architecture in our Perth, Sydney, and London studios and this range of local, international and across discipline experience has fostered her collaborative approach to design.


Senior associate promotions

Allison Hortz, Michael Copeland, Stephen Watson, Alfred La Spina, Sarah Tyson, Alex Chow, Chris Harty, Jeroen Hagendoorn, Tam Dao, Alex Jones, Shizuka Nagaya, Michelle Zhu, and Chris Kelly.


Associate promotions

Clayton Bray, Emma Ludwig, Rohan Patil, Matthew Moore, Douglas Fung, Rose Tan, Aurelio Bethencourt, Darren Hall, Clare Chippendale, Yoshia Kashima, Matthew Watson, Doug Pott, Pamela Jouwena, Lucia Choi, Shuya Xu, Sophie Zhou, and Yann Frampton.

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