Wallpaper* and AHEC have teamed up with The Design Museum to launch a new project supporting and promoting the work of 20 next generation designers from 16 countries.
During extensive Zooming, video meetings and Insta-lives, Alessandra Fumagalli Romario observed people’s curated backgrounds, which got her thinking about ‘the importance of objects as extension of ourselves.
April 12th, 2021
It goes without saying that living with a pandemic at large has had an effect on us all. What that means for us as designers and how it translates into design is something that we’re still to discover on the whole. Which is probably what got Wallpaper* and American Hardwood Export Council (AHEC) to thinking: what would our next generation of designers come up with if asked to turn their experiences of isolation into inspiration? That’s where Discovered comes in.
In search on of an answer to the aforementioned question, Discovered is a new project—initiated by Wallpaper* and AHEC in partnership with The Design Museum—that is all for the support and promotion of our industry’s up and comers. With a focus on American red oak, hard and soft maple and cherry, the project brief invited 20 next generation designers from 16 countries—including three from Australia—to design objects based on our functional and emotional connection to everyday things and their personal experiences of living with a pandemic at large.
Ivana Taylor designed Reframe to trigger reflection on the multi-layered nature of any experience. The contemplative sculptural object is made of American maple, cherry and red oak.
“Drawing on a wide range of disciplines, backgrounds and cultures our 20 talented creatives from 16 countries, give a truly global perspective on what it means to be a young designer today,” says Rod Wiles, regional director for AHEC.
Designers were guided by themes of touch, reflection and strength. Through their projects, they explored their own personal and cultural background, or involved their families into the design process. Inspiration came from mundane experiences and everyday life, the desire to connect with nature and the outdoors, and their personal responses represented both a desire for public connection to the affinity for isolation.
In conceptualising Corners Lamp, designer Mew Mungnatee was inspired by the traditional Thai vernacular of the padoga, manifesting her emotional response to the objects that surround her in the relationship between form, light and shadow.
“This is a time when the next generation needs support more than ever,” says Sarah Douglas, editor-in-chief for Wallpaper*, who has played a mentor and support role for the emerging designers throughout the project, along with Wiles, David Venables (AHEC’s European director) and a global group of designers including Tomoko Azumi, Maria Jeglinska, Nathan Yong and Adam Markowitz. “We are honoured to partner with AHEC in launching Discovered – to ensure the designers of tomorrow have the platform they deserve,” she says.
The designs being created for the project are one-off functional objects and furniture pieces of varying scale, imagined for both domestic, outdoors or public realms. They represent how isolation has inspired the designers’ personal and creative journeys and help rethink the idea of domestic and public space for the future.
There is no front and back, no right or wrong to Pascal Hien’s Migo 01, a multifunctional stool designed to represent change, uncertainty and adaptability.
Nostalgia for travel and social interaction guided designer Nong Chotipatoomwan to conceive Thought Bubble, a rocking chair offering a mix of relaxation and repetitive movement to enhance mindfulness.
The project’s development will be further chronicled through the dedicated discovered.global portal and promoted through Wallpaper’s channels. In consummation, the final pieces will be presented at The Design Museum in London later in 2021.
INDESIGN is on instagram
Follow @indesignlive
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
A curated exhibition in Frederiksstaden captures the spirit of Australian design
For Aidan Mawhinney, the secret ingredient to Living Edge’s success “comes down to people, product and place.” As the brand celebrates a significant 25-year milestone, it’s that commitment to authentic, sustainable design – and the people behind it all – that continues to anchor its legacy.
With experience across fashion, styling and interiors, Nicholas Gilbert launches Studio Nicholas with a mission to elevate Australian design on the world stage — and to champion a more rigorous, professional future for the industry.
Adam Markowitz Design, in collaboration with Simeon Dux, has been awarded The Object at the INDE.Awards 2025. Their winning project, A Cabinet of Curiosities, is a masterwork of craftsmanship and adaptability; a poetic response to shifting domestic and professional life in the post-COVID era.
From Australian architects to Spanish and Indian designers, Design Mumbai 2025 expands its international reach — proving India’s growing role on the global design stage.
Grounded by the rich warmth of American white oak, The Standard’s newly opened restaurant, Kaya, redefines the classic dining convention through a tasteful fusion of biophilic design, mid-century modern sensibility and elevated whimsy.
The internet never sleeps! Here's the stuff you might have missed
MillerKnoll reimagines the convention of dinner table interactions by plating up a future-forward menu of sustainable design conversation starters as part of the inspiring “Conversations for a Better World” event series.
At Moonee Ponds Primary School, Clarke Hopkins Clarke’s transformative design uses Autex acoustic solutions to shape a calm and creatively charged learning environment.