Paolo Navone celebrates the ubiquitous tartan laundry bag
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Paolo Navone has created an installation at the Stockholm Furniture Fair featuring a riot of colours, patterns and textures – all surrounded by the all too familiar plastic tartan seen in cheap laundry bags.
Paolo Navone’s installation at this year’s Stockholm Furniture Fair goes against the expected minimalist tropes of Scandi design. Navone has created a riot of colours, patterns and textures, all surrounded by the all too familiar plastic tartan seen in cheap laundry bags.
Celebrating every day and under-appreciated objects and textures, the temporary installation is the 15th time an international guest of honour has taken centre stage at the fair.
Titled Thammada, which is Thai for ‘everday’, the installation is an embodiment of the Italian designer’s approach to design. The installation takes everyday things – pattern and textures, fabrics, objects and furniture and mixes them together in a melange of colourful, eye-popping design.
One product that stands out in the design is Navone’s use of plastic tartan-patterned laundry bags. The cheap and common material has been used in several ways, from hanging curtains to couch upholstery.
The clever use of the everyday material is in a similar vein to recent trends where IKEA’s FRAKTA carry bag has been appropriated by high fashion. All in all the colourful installation provides a point of difference to the staid Scandinavian design aesthetic.
Want to see more IKEA stories? Take a look at why we think IKEA has become cool.
Photography by Mathias Nero.
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