After conceptualising, organising, promoting and executing Sydney Indesign 2013: The Experience, it is with enormous satisfaction that we declare it a resounding success.
August 21st, 2013
We have been overwhelmed by the positive response from exhibitors, the architecture and design community, and the general public. Most notably, the Galleria space surpassed all expectations, not only hosting installations of breathtaking innovation and technical sophistication, but attracting huge crowds over three days.
Follow The White Rabbit to Seeho Su
Scattered throughout the surrounding suburbs, participating showrooms rolled out a diverse and exciting programme of product launches, guest speakers, collaborations and parties. Having an extra day allowed showroom staff a chance to better connect with visitors, maximising the enjoyment and value for all involved.
Zuster’s New Showroom
An extensive programme of seminars and discussions further elevated the Galleria and showroom exhibits. The Indesign Podium talks and WorkLife series focused on specific topics in a relevant and contemporary tone. Zeroing in on issues facing the architecture and design industry, these talks offered an opportunity for members of the community to engage with the conversations shaping their professions.
Porcelanosa with Movida
The Habitus LiveLife series, while also tackling themes central to the residential architecture sector, was less formal, and was hosted in casual, inviting showrooms across the precincts.
James Richardson Installation, Galleria
Overall, the range of topics, speakers, and contexts ensured the seminar and discussion series attracted a broad audience, adding a stimulating and educational dimension to event.
Reece Bathroom Life Showroom / Signature Floorconcepts
However the most important (yet intangible) success of this year’s Sydney Indesign, was the enormous enthusiasm of everyone involved. Whether a subliminal effect of the hot pink plastering the city, the gloriously warm August weather, or perhaps just the excitement of so many people working together, the mood among visitors, exhibitors and organisers was fantastic.
Corporate Culture Showroom
The first edition of the newly reimagined Sydney Indesign has redefined Australia’s premiere design event, and we’re positive that we’ll only keep improving in years to come.
Habitus Pavillion, Galleria
We’ll be bringing you all the news and extensive image galleries from Sydney Indesign over the coming days, stay tuned!
(Hero Image: KE-ZU)
Images © John Doherty, Fiona Susanto, Rollo Hardy
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