Smeg is an Italian home appliance manufacturer based in Guastalla, near Reggio Emilia in the north of the country. Smeg has 16 subsidiaries worldwide (in the UK, France, Belgium, the Netherlands, Germany, Sweden, Denmark, Spain, Portugal, Russia, Ukraine, Kazakhstan, South Africa, USA, Australia and Mozambique), overseas offices in Hong Kong and Saudi Arabia and an extensive global sales network.
For over 60 years now, Smeg appliances have come to be seen as tasteful and elegant solutions to the demands of contemporary living as a result of the company's partnerships with world famous architects. Not only does Smeg have a unique profile in terms of domestic appliances, it is also renowned in professional business sectors. The Foodservice and Instruments divisions specialise in the area of large-scale restaurant/catering appliances and electro-medical instruments respectively.The Smeg Group, thanks to a corporate culture which dictates that maximum emphasis be placed on product quality, technology and design, is consequently known all over the globe as one of the key representatives of "Made in Italy" standards.
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For over 60 years now, Smeg appliances have come to be seen as tasteful and elegant solutions to the demands of contemporary living as a result of the company’s partnerships with world famous architects.
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The Project is that moment when you enter a showroom and find yourself overwhelmed with surprise, excitement, joy and the urge to Instagram – right away! This year, at Melbourne Indesign we saw exhibitors approach The Project from all angles – the common element among all being collaborative engagement.
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