Interface’s inspired installation The Art of Transformation was a highlight at Melbourne Indesign this year – buoyed around the idea of the art of city transformation, and Interface’s ethos, that from something negative can come something positive.
August 22nd, 2016
Hosted within the Allpress coffee roastery in Melbourne’s effortlessly cool Collingwood, Interface’s installation was inspired by an urban city setting. Once dark, full of decay and devoid of colour – only to be spectacularly renewed, as over time new ideas are cultivated in order bring about change, light and positivity. The idea that creativity – and design – both hold the power to redefine the way the world is viewed.
Built into the rafters of the Allpress warehouse, Interface’s towering woven canopy was created in collaboration with students of the Academy of Design Australia as part of Melbourne Indesign’s collaborative series, the Project. The installation showcased Interface’s World Woven collection, and visitors were able to weave pompoms, literally tangling and becoming entangled within the yarns of the canopy.
As a visual representation of a disenchanted urban landscape brought to life, the installation illustrated how from something negative can come something positive.
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“I’m interested in the invisibility of the design scripts that are hidden within objects we use every day that channel certain stereotypes,” says Central St Martins course leader Betti Marenko. Looking around there are plenty of design objects embedded with gender stereotypes – from the ubiquitous fail of Bic for Her pens to Nika Zupanc’s “feminine” gold chair for Moooi.