The International design and lifestyle magazine distinguishes designer brand for its Axor WaterDream by Front
February 3rd, 2014
Axor, the designer brand of the mixer and shower manufacturer Hansgrohe SE, has won one of the most coveted media awards – the Wallpaper* Design Award 2014 – for the best shower. A high-caliber panel of judges, including fashion designer Victoria Beckham and US music producer / film director Spike Jonze, distinguished the Axor WaterDream by Front. It is the second Wallpaper* Design Award for Axor: in 2011 the brand received the the award for its Axor Bouroullec collection.
“Receiving the Wallpaper* Design Award is a great honour for us, and it confirms our successful design process from the concept right through to the finished product. This comes on the heels of the ‘Interior Innovation Awards – Best of Best’, which we received earlier this month for the new Axor ShowerProducts. Both awards show, that we are able to take well-conceived concepts and turn them into successful products that not only appeal to the trade, but also to a design-oriented public. We are delighted with this expression of appreciation for our work, which goes far beyond the development of the product itself,” says Philippe Grohe, the Head of the Axor.
Axor WaterDream by Front: a visual appreciation of water pathways
With a simplicity that is characteristic of Scandinavian design, Front focuses on the technical aspects of showers, presenting their Axor WaterDream as an homage to the plumbing trade and to the aesthetics inherent in technology. “Front shows us how something that is normally hidden from view can become a visually appealing and valued spatial construct,” says Philippe Grohe. Charlotte von der Lancken from Front adds: “We want to use our personal perception of the shower to draw attention to the technology behind the wall, which is often concealed. It is important for us to foster an awareness for the most archetypal aspect of the bathroom – the installation itself. For this reason, we played around with the most elementary components used to bring water to us – couplings, pipes, valves, funnels.”
Axor WaterDream: visions for the bathroom as a living space
For over 20 years now Axor has been working with architects, interior designers and product designers of international standing to create conceptual visions for the bathroom. “When we start planning for a new collection, we are less concerned with the marketable product itself. Instead, we focus on providing scope for creating something new, on breaking down long-established patterns of thinking, and on engaging in an open, interdisciplinary dialog with our design partners. This has made it possible for us to continuously break new ground and set new industry standards,” says Philippe Grohe.
Hangrohe
hansgrohe-int.com/21207.htm
A searchable and comprehensive guide for specifying leading products and their suppliers
Keep up to date with the latest and greatest from our industry BFF's!
Create a configuration to suit your needs with this curved collection.
Channelling the enchanting ambience of the Caffè Greco in Rome, Budapest’s historic Gerbeaud, and Grossi Florentino in Melbourne, Ross Didier’s new collection evokes the designer’s affinity for café experience, while delivering refined seating for contemporary hospitality interiors.
Suitable for applications ranging from schools and retail outlets to computer rooms and X-ray suites, Palettone comes in two varieties and a choice of more than fifty colours.
Is the mindset of designing for convenience destroying the human body? Commercial furniture makers, Wilkhahn dissect the problems of modern office culture, and propose how design can take a commanding role in causing a much-needed seismic shift.
Monier takes a new-think approach to terracotta roof tiles. Producing their terracotta tiling ranges from their factory in Victoria, Monier appreciates first-hand the natural beauty and honesty of terracotta clay.
The internet never sleeps! Here's the stuff you might have missed
Overcoming pandemic hurdles to redefine guest experiences amidst Sydney’s bustling entertainment precinct, The Darling has undergone a two-year restoration that melds Art Deco interiors with the necessities of hotel living.
The AIA Alta Wellness Haven offers the complete package for health and wellbeing away from the busy city life in Hong Kong and does it through a stellar interior design.
The brief for the new Government Agency office in Canberra was a challenging combination of high performance and high concept. The Mill Architecture + Design turned to Milliken to bring the ambitious project to life.