05 July 2010

Stacy Garcia for Brintons

New York product designer Stacy Garcia teams up with design-led company Brintons to launch a fashion-inspired carpet collection.

New York product designer, Stacy Garcia had hotels – specifically grand lobbies – on her mind when she designed her latest collection of carpets.

Collaborating with Brintons – the world's largest manufacturer of high-quality woven Axminster carpets – Garcia explains that the creative process behind her latest collection was unbridled, allowing her to take more risks than normal.

“When you’re creating designs for people’s homes they’re going to be living with it for a long time, so the design inspiration is reserved,” she says.

“In hotels, the end user is only going to experience it for a week or so, so you can push for new ideas. I like to equate it to trying on different looks, whereas your home is your staple wardrobe.”

Having said that, Garcia adds that the beauty of her latest range, Nouveau Boho, is that its “classic aesthetic with a contemporary twist allows it to be very versatile”.

Garcia explains that her designs were driven by “the ideas of collecting experiences – travelling, risk taking, embracing your own individuality. It’s about being proud of being different and having the style that you want”.

She also admits Nouveau Boho is quite fashion-conscious - particularly inspired by the latest trend of blending clothing styles.

“I wouldn’t use the term ‘anything goes’, because I think there is a clear language happening out there,” she says. “But I like to see the way fashions have changed to accommodate layers, texture, drama, softness and a sense of free-spiritedness.”

This free-spiritedness reflects Garcia’s collaboration experience with Brinton. In terms of colour, Garcia was able to push the boundaries, confident that Brinton could create anything she and her studio came up with.

The result is a mixed palette of blended earth tones, rich neutrals and a dash of super-bright colour.

Garcia explains that her position on the board of the Color Marketing Group has led to a preoccupation with forecasting colour trends.

“I’m wired to think about the longevity of a palette. Nouveau Boho was born as a result of this process.”

Brintons
brintons.net

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